Briana Golar
Briana Golar
Event Producer & Operations Director
Chicago, IL773.615.0849info@werepbrands.comlinkedin.com/in/brianashantegolar
About
Chicago-based event producer and operations director with 10+ years leading national convenings, luxury brand activations, and experiential productions. Known for hospitality-forward execution — the kind where participants feel cared for before they know to ask.
10+
Years producing
4
National summits
F500
Corporate clients
E2E
Full ownership
Core capabilities
Run-of-show development & onsite managementMaster project timeline ownershipMonitoring project status & keeping teams on trackVendor sourcing & contract reviewBudget tracking (committed vs. actuals)Speaker & talent logisticsStage management oversightSponsor fulfillment & day-of liaisonAttendee experience & VIP protocolsDigital & virtual event production (Zoom, hybrid)Experience design & participant flowAsana & project management toolsBrand standards & marketing QCPost-event recap & budget reconciliation
Notable clients
BOMESI Foundation
Pfizer
Gucci
Converse
Saint Laurent
Porsche
Salesforce
Christian Dior
Pernod Ricard
Walmart
Taste of Chicago
Highschool Nation
Yeda
FAMU NAA
Pepsi
AT&T
Summit & conference experience
BOMESI Foundation National Summits
Summit Operations Manager
4 multi-day summits · Tulsa + 3× Detroit · 150–300 attendees
Full operational ownership end-to-end: run-of-show, vendor management, speaker & VIP logistics, sponsor fulfillment, attendee experience, and post-event reconciliation.
Salesforce Connections — Chicago
Experience & Activation Lead
Multi-day national convention · 10,000+ attendees
Brand ambassador management, participant dossiers, and crowd-flow design across activation footprints.
Pfizer National Sales Meetings
Digital Event Producer
Recurring virtual convenings · Zoom + hybrid
End-to-end digital production: technical coordination, run-of-show, speaker prep, and participant experience.
FAMU NAA Scholarship Gala
Lead Producer
Annual gala · 400+ attendees
Owned full production from pre-pro through onsite execution; coordinated program, vendors, and donor experience.
Gucci Centennial — Atlanta
Production & Activation Manager
Multi-day luxury retail milestone activation
Managed production calendar, vendor coordination, and onsite activation for a global brand anniversary.
NBA All-Star Weekend
Onsite Activation Coordinator
Multi-venue weekend · national footprint
Coordinated retail and brand activations across multiple activation footprints over a high-pressure weekend.
Additional experience
What's The Word — Event Producer
Live podcast recordings, interviews, and cultural events for a Chicago-based hip-hop and Black culture media platform. Managed talent booking, logistics, and on-site coordination.
Experiential Marketing — Independent Contractor, 2012–present
Large-scale sampling and activation programs across food, spirits, beauty, and retail for national and regional accounts.
Certifications & training
- Foundations of Project Management (Google)
- Project Initiation: Starting a Successful Project (Google)
- Introduction to Program Management (Google)
- Intro to Social Media Marketing (Meta)
- Social Media Management (Meta)
- Fundamentals of Social Media Advertising (Meta)
- Advertising with Meta (Meta)
- Measure and Optimize Social Media Marketing Campaigns (Meta)
- ServSafe Certified
- BASSET Certified
Education
Florida A&M University
B.S. Health Science